Superbreak Re-Launches Groups and Specialist Sales Department
Superbreak has re-launched its Groups Department into a Groups and Specialist Sales team.

YORK, ENGLAND, August 27, 2010 /24-7PressRelease/ -- Superbreak has re-launched its Groups Department and created a new Groups and Specialist Sales team. The eight-strong team will now handle a diverse range of business from school and college groups through to the more traditional group business of hen and stag weekends. The department has been set up to handle all bookings 10+ adults or for 5 or more rooms and will be on hand 6 days a week by phone.

The York-based tour operator has made the move due to seeing continued real growth in its group travel bookings, with a year on year increase of 14%. This business is primarily split between stag and hen weekends, school groups, incentive groups and the growing market of residential conferences with the majority of groups choosing UK locations as their destinations.

Stag and hen weekends continue to be a boom area, with Superbreak booking 500 hen and stag dos in 2009 alone. The Groups and Specialist Sales team will be responsible for tailoring the bookings individually with a range of activities from salsa dancing to spa breaks and theatre workshops to paintballing. The tour operator also arranges hotel bookings for friends and family attending weddings and airport stopovers for those marrying on foreign shores.

This type of specialist service has now been extended and the department is increasingly being required to deal with residential conference bookings ranging from just 10 delegates to large conferences for hundreds. Corporate requests can range from a simple overnight stay with a private dinner to a full week including team building exercises.

Rosie Bowes, Groups manager at Superbreak commented, "Group bookings have long been an important part of the Superbreak programme, diversifying into conferences and other specialist areas is a natural extension of this. Our customers can now enjoy their conference travel at the great prices combined with the high levels of service they are used to."

Press Release Contact Information:

Khalid Amin
Superbreak Mini-Holidays
Online Marketing Manager
Eboracum Way
York, England
United Kingdom YO31 7RE
Voice: (01904) 436043
Website: Visit Our Website